What We Do
WINEing empowers Wine and Spirits Merchants to boost conversion rates and drive sales by harnessing the power of collaborative selling. Our platform turns individual consumer experiences into scalable, profitable interactions by enabling merchants to offer collaborative deals in real-time, unlocking greater value for both buyers and sellers.
Raise a glass to smarter sales
The global off-trade wine market is worth $455B, with non-case buyers driving 85% of the sales.
Yet, most quantity-based deals are restricted to one buyer per transaction, creating inefficiencies for both merchants and consumers. This reality traps both parties in individual purchasing experiences, preventing them from unlocking the full economic benefits of collaborative buying.
Merchant Advantages
Expanding reach and increasing sales with the right solutions.
​From tasting rooms to online platforms, Merchants can leverage WINEing's Direct-to-Group bulk solution across various channels to unlock new opportunities and engage with a larger segment of the market, including the massively unattended segment of non-case buyers.
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Address this gap with WINEing and:
Upload multiple real-time, quantity-based deals, inviting buyers to join, boosting turnover.
Manage bulk deals for ongoing, holiday, and premium sales, both online and offline, such as during workshops, store sales, or events.
Integrate a gamified experience to make the shopping process more engaging and increase consumer participation, particularly among younger audiences.
Clear stock efficiently while reaching a broader audience, optimizing inventory management and sales.
+ Get actionable insights from your sales for smarter targeting and selling.
Consumer Advantages
WINEing offers consumers a dynamic and interactive digital marketplace where they can:
Receive personalized alerts based on their interests and location.
Join collaborative buying efforts to unlock case-level discounts, without committing to a full case.
Share deals as advertisers, earn rewards, and contribute to the community buying experience.